California's Next Governor: What It Means for Marketing & Communications Firms

California will have a new governor for the first time in eight years.

For the marketing and communications industry, the bigger question isn't simply who wins in November. It's what happens next—where communications opportunities could grow, where the market could face disruption, and what agencies should be watching heading into 2027.

GrowthLab has been researching exactly that, and on October 21, we're bringing the industry together in Los Angeles to discuss what we're finding.

GrowthLab California 2026

Wednesday, October 21
Program: approximately 3:00–6:00 PM

Sensis Agency | 3681 Crenshaw Blvd, Los Angeles, CA

(with thanks to Sensis for hosting)

The afternoon will include a GrowthLab market intelligence briefing, an industry panel, and networking with marketing and communications leaders from across California and beyond.

We're planning to bring together executives from firms already working with California government, as well as the growing number of federal, national and commercial agencies interested in the market.

Attendance is complimentary, but space is limited. We're curating the attendee list to create a valuable mix of industry leaders and perspectives rather than simply filling the room on a first-come, first-served basis.

If you'd like to join us, please submit a brief request to attend: [REQUEST TO ATTEND]

We'll review requests and send confirmations and additional event details separately.

Given the amount of interest we're seeing in California right now—and with the election just two weeks later—we think the timing should make for a particularly interesting conversation.

Hope to see you in Los Angeles.